In 2026, hair care has formally adopted the principles of dermatology, a phenomenon known as the "skinification" of hair. Revlon Professional has positioned itself at the forefront with its Lipid Bond Filler technology, featured in the RE/START line, designed to repair the hair fiber from the inside by penetrating up to four layers deep. This approach is vital in January, as hair suffers from the thermal contrast between the outdoor cold and the dryness of heated interiors.
Scalp health has become the new gold standard. Consumers are seeking products that respect the hair microbiome, utilizing prebiotics and ferments to soothe irritation and promote healthy growth. The RE/START Hydration and RE/START Curls lines offer specific sulfate-free solutions, balancing the scalp while providing up to 72 hours of frizz control—a record-breaking figure for hair management in humid winter conditions.
The technical application of these products has been simplified for at-home use. For instance, the UniqOne treatment is prescribed in exact doses based on hair length: 6 to 8 sprays for short hair and up to 15 for long hair on damp strands, ensuring even distribution without weighing the hair down. This precision reflects the movement toward a more "intentional" and less wasteful beauty routine.
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The Renaissance of "Skin-Caring" Makeup: Revlon Illuminance and the Glass Shine Effect