Mother's Day and the Self-Care Economy
Spring Break Late Escape: Essentials for a Last-Minute Trip
National Picnic Day: The "Sunburned Look" and Outdoor Freshness
Earth Day: Conscious Beauty and the Rise of "Sustainable Luxury"
Post-Easter Renewal: Skin Detox and the Awakening of Spring
Spring Break: The Survival Kit for the "Glow" in Florida and Hawaii
Cherry Month and the Awakening of Pre-Spring Radiance
February is Cherry Month in the U.S., inspiring "Gourmand" trends with fruity scents and juicy textures that anticipate spring. The fragrance trend is evolving toward more sophisticated and savory gourmands, yet cherry flavors and aromas continue to dominate lip oils and instant-freshness treatments. In 2026, consumers are seeking "sensorial relief" through products that evoke pleasant memories and vitality.
Year of the Fire Horse: Energy and Renewal with Clarins and Arden
Seasonal Strategies and Winter Promotions in Cosmetic Retail








